As with previous editions of the event, almost all Fraste's dealers from around the world were in attendance, giving them the opportunity to get to know each other and to strengthen long-lasting friendship. During the day, different technologies and practical applications were examined, too.
The day was opened with a brief welcome speech from company president Benito Fracca and his son Vittorio Fracca, general manager. Sales manager Cristiano Marchioro dedicated his intervention to the commercial expansion of Fraste products and brands and marketing politics as well.
For Fraste, the Dealers' Meeting was an occasion to update dealers about the news from the company by presenting/launching new rigs models along with the latest versions of existing ones, refresh their technical and commercial knowledge and give them updated marketing tools. The day included technical staff carrying out a general presentation of the complete products range with particular regard to the latest models, new components and technical applications.